Unlocking Potential: Key Prescreening Questions to Ask Your Next Growth Assistant

What Are Your Greatest Professional Strengths and Areas Where You Are Seeking Improvement or Have Less Interest?

Understanding a candidate's strengths and areas of improvement can give you insights into their professional attributes and areas that may need further development. This allows you to assess whether they fit into your organization's culture and growth strategy.

How Will Your Last Two Bosses Rate Your Performance on a 1–10 Scale When We Talk to Them?

Asking for an honest assessment of their past performance helps gauge the candidate's self-awareness. It also provides insight into their ability to take feedback and improve.

What Motivates Your Preference for Remote Work and Can You Describe Your Home Office Setup?

With remote work becoming more prevalent, it's important to know if a candidate is comfortable and equipped to work in such an environment. Their response will also give an idea of their ability to work independently and manage distractions at home.

If You Had to Specialise in One Skill or Type of Work, What Would It Be and Why?

This question can reveal what the candidate is passionate about and where their skills excel. It also helps to understand if their interests align with your company's goals and objectives.

Can You Explain Your Approach to Managing Tasks and Projects?

Asking about a candidate's approach to task and project management can help you understand their organizational skills, prioritization methods, and how they handle deadlines.

How Do You Handle Vague or Poorly Articulated Tasks or Feedback?

This question can help assess the candidate's problem-solving skills, their ability to seek clarity, and how they handle ambiguity and challenges.

What Experience Do You Have in Growth Marketing or Related Roles?

This question assists in understanding the candidate's background in growth marketing, the roles they have held, the tasks they were responsible for, and their success in driving growth.

Can You Describe a Successful Growth Strategy You've Implemented in the Past?

Asking about past growth strategies gives you a glimpse into their strategic thinking, creativity, and understanding of growth marketing.

What Tools or Software Are You Familiar With That Aid in Growth Marketing?

This question helps to gauge the candidate's technical proficiency and their familiarity with the tools that are essential in growth marketing.

How Do You Keep Up-to-Date with the Latest Trends and Developments in Growth Marketing?

Keeping up-to-date with the latest trends is crucial in growth marketing. This question helps to understand the candidate's commitment to continuous learning and staying relevant in the field.

How Do You Measure the Success of a Growth Marketing Strategy?

This question provides insights into the candidate's understanding of key performance indicators and metrics in growth marketing.

Can You Describe a Time When a Growth Strategy You Implemented Did Not Perform as Expected?

This question can reveal how the candidate handles failure, their ability to learn from mistakes, and adjust their strategies accordingly.

How Do You Approach A/B Testing for Growth Initiatives?

A/B testing is a critical component of growth marketing. This question helps to understand the candidate's approach to testing and optimization of growth strategies.