How to hire, role by role
Practical guides covering what each role costs, what to put in the job description, what to ask, and how to screen candidates without spending weeks on calls.
How to Hire a Social Media Manager
A complete hiring guide covering the benefits, real costs, job description templates, interview questions, and the screening process that separates portfolio-strong candidates from resume-strong ones.
Read the guideCreativeHow to Hire a Real Estate Photographer
A complete hiring guide for photography studios and media companies scaling their shooter roster — benefits, real costs, job description templates, interview questions, and a screening process built for a portfolio-first role.
Read the guideOperationsHow to Hire a Virtual Assistant
A complete hiring guide covering the benefits, real costs across US and offshore markets, job description templates, interview questions, and a screening process built for a role where you hand someone the keys to your business without ever meeting them.
Read the guideSupportHow to Hire a Customer Support Rep
A complete hiring guide for one of the highest-volume roles in any business — benefits, real costs, job description templates, interview questions, and a screening process built for openings that draw hundreds of applicants.
Read the guideCreativeHow to Hire a Video Editor
A complete hiring guide for agencies, creators, and brands — benefits, real costs, job description templates, interview questions, and a screening process for a role where the showreel shows the craft but not the person who has to hit your deadlines.
Read the guideCreativeHow to Hire TikTok Creators
A hiring guide for marketplaces, agencies, and brands running creator rosters. Rates by follower tier, a creator brief you can copy, the screening questions that separate a good feed from a good collaborator, and a process built for the part nobody warns you about: 400 applicants and a deadline.
Read the guideCreativeHow to Hire UGC Creators
A hiring guide for brands, ecommerce teams, and the agencies that staff them. What UGC actually costs, a creator brief you can copy, the questions that predict a usable ad, and how to get through 300 applicants without booking 300 calls.
Read the guideCreativeHow to Hire a TikTok Video Editor
Short-form editing is a different job from film editing, and hiring for it goes wrong in a specific way: reels look great, retention does not follow, and the deadline slips. Rates, a job post, a paid test brief, and the screening step that proves who actually cut the reel.
Read the guideMarketingHow to Hire a TikTok Ads Manager
The role where every applicant has a screenshot of a 6 ROAS and nobody can tell you whose account it came from. What the role costs, where to find people, and the screening questions that separate operators from dashboard tourists before you hand over the ad account.
Read the guideOperationsHow to Hire an Executive Assistant
A hiring guide for founders and executives handing their inbox, calendar, and travel to someone they may never meet in person. What EAs cost in the US and offshore, a job description to copy, interview questions that test judgment, and a screening process that lets you hear the person before you hand over the passwords.
Read the guideSalesHow to Hire an Appointment Setter or SDR
A hiring guide for sales teams, agencies, and local businesses that need a calendar full of qualified meetings. What setters and SDRs cost in the US and offshore, a job description to copy, the questions that predict phone performance, and a screening process that hears the pitch before anyone books a live call.
Read the guideMarketingHow to Hire a Content Writer or Copywriter
A hiring guide for marketing teams and founders who need pages that rank and copy that converts. What writers cost in-house, freelance, and offshore, a job description to copy, the questions that separate writers from prompt-pasters, and a screening process that hears how they think before you pay for a test piece.
Read the guideCreativeHow to Hire a Graphic Designer
A hiring guide for marketing teams, agencies, and founders who need decks, ads, and pages that look like the same company. What designers cost full-time, freelance, and offshore, a job description to copy, questions that test taste and feedback-taking, and a screening process that meets the designer behind the portfolio.
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