Track record
Check deal sizes influenced, win rates on supported opportunities, and named platforms sold (Salesforce, ServiceNow, SAP, Azure); ask for quota attainment and a specific implementation they scoped.
Evidence to listen for
- Gives numbers: quota, attainment, deal size, client roster
- Explains the market and buyer they sold to, not just the product
- Distinguishes what they closed from what the team closed
- Can describe a deal they lost and why
Five-point scoring guide
No numbers; cannot describe what they actually sold or to whom.
Vague attainment; credit for team results is unclear.
Real record with some numbers; attribution occasionally fuzzy.
Clear numbers and ownership, including honest losses.
Cites concrete numbers: ARR influenced, win rate on demos led, named accounts, and the technical scope they personally shaped.